Saturday, February 11, 2012

Nicole by OPI Kardashian Kolor CVS Exclusives - Press Release


Smile for the Glam-era!



Nicole by OPI Launches New Kardashian Kolor

Nail Lacquers, Exclusively at CVS

Nicole by OPI announces seven new Kardashian Kolor shades to be exclusively sold at CVS, in stores February 2012. These richly-pigmented, fashion-forward hues include crèmes in bright key lime, pinky peach, poppy red and fuchsia, as well as shimmers in light lilac and deep burgundy.

Nicole by OPI is very excited to bring new Kardashian Kolor lacquers exclusively to CVS for 2012. The CVS shopper knows how to find the hottest look at the best value,” explains Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. “In collaborating with the Kardashian/Jenner family on the CVS exclusive shades, we came up with lacquers to represent each of their vibrant personalities and individual styles. The seven resulting colors offer the perfect accessory for spring’s bright colors, feminine frocks and reinvented neutrals.”

The CVS exclusive Kardashian Kolor shades include:

Smile for the Glam-era
The paparazzi is all about this photogenic plum.

Back to Reality…TV
This pretty little periwinkle was made for TV.

One Big Happy Fame-ily
This lavender shimmer is the American dream.


Our Fuchsia’s Lookin’ Bright
This purple-y fuchsia has the world at her hands.



Ladies in the Limelight
The most talked-about yellow-lime of our time!

Paparazzi Don’t Preach
This pretty blush pink is doing just fine.

Strike a Pose
A totally camera red-y color.



“These lacquers provide a great way to transition from winter to spring,” adds Weiss-Fischmann. “Try Our Fuchsia’s Lookin’ Bright to maximize winter’s rich jewel tones, or lighten the look with One Big Fame-ily for a burst of lavender.”

Nicole by OPI Nail Lacquers and Nail Treatments contain no DBP, Toluene, or Formaldehyde. Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality. These CVS exclusive lacquers will be available February 2012 for $7.99 each at CVS locations nationwide and online at cvs.com.

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

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